From 2016-2018 I was the Director of Social Media at Playboy Enterprises. There I worked with Magazine, Licensing, Art, & PR teams to create a strong creative digital presence, fan base loyalty, and social aesthetic / voice. In the first six months of running the brand’s social channels, we gained over 500K new followers, up 566% from the previous six months.

I’ve also worked as a Social Media Manager & Creative Strategist in the agency space. I’ve run accounts for brands ranging from fashion to health & wellness to food and more. I have experience building brand strategy decks, creating social-first content around campaigns, writing social copy as well as copy for website and email flows, and creating social calendars. I’ve also spent time developing larger social strategies and working with paid media and Google teams to analyze and report on the effectiveness of marketing strategies.